The stereotypical question for a business is: What are the three most important things about starting a business? Location, location, location.
I would like to suggest that player housing (including guilds) be allowed to have their front door locations changed to any other available door on the same server for a fee.
I know some on the project team disagree with this saying that towns can not realistically support more than one tavern, or so many houses, or whatever. If, however, it would turn a house from a storage box into a lively home with visitors, I say forego such nuances.
Power to the people! *pumps fist* Or the very wealthy!
Edit: This was Pibemanden's idea! Blame him!